Our e-retail site, Infibeam.com, is one of the leading multi-category online retailers in India. Our online retail business commenced operations in 2007. As of March 31, 2015, our e-retail business uncluded more than 15 million products SKUs across 40 product and service categories, including home and lifestyle products, books, automobile accessories, electronics, watches, health equipment, jewellery, footwear, apparel, baby products, movies, music, posters, magazines, toys and gifts. Our wide range of products and services is complemented by our comprehensive product reviews, pricing information and to provide our customers with an informed shopping experience. Within each product category, customers enjoy a wide range of selection from various brands at competitive prices with an easy order processing experience and timely delivery. We also provide bulk procurement of certain products to educational institutions and companies, and provide a large e-book selection service.
We follow a combination of predictive and reactive sourcing model, which enables us to minimize inventory costs, and manage inventory based on a centralized system that evaluates probability of sale, expected demand volume, lead time to our or the vendor’s warehouse, supplier terms and obsolescence factor of each product category. We also liquidate excess inventory from time to time through our Magic Box and Hot Deals channels on Infibeam.com We also provide 24 hour customer care through our online help page and telephone support.
In June 2011, we launched our cloud-based Infibeam BuildaBazaar marketplace, providing a comprehensive, modular, customizable and scalable e-commerce infrastructure platform that can support a diverse universe of merchants, products and services. It offers a plug-and-play, modular and customisable online storefront and e-commerce gateway service for merchants registered on the BuildaBazaar marketplace platform. It provides customizable online storefront functions and solutions on a stable, centralized platform that is highly scalable enabling large implementation volumes with minimal downtime, including online e-commerce site creation, digital product catalogue, promotion handling and fulfilment services. We have also developed advanced hosting and technology infrastructure, expertise in search engine optimisations, affiliate marketing, e-mail and other digital marketing tools.
We believe that the Infibeam BuildaBazaar platform service is particularly relevant to small and medium sized merchants with limited access to cost-effective e-commerce solutions. Our integrated platform enables us to develop customized e-commerce solutions for our large enterprise customers and leverage such advanced technologies and products to offer similar services and associated VAS offerings, logistics and other infrastructure support to the large number of small and medium sized merchants registered on our Infibeam BuildaBazaar marketplace as well as the captive merchant base registered on e-commerce marketplaces of our strategic partners and customers in international markets.
Infibeam Avenues Limited. 28th Floor, GIFT Two Building, Block No. 56,Road – 5C, Zone - 5, GIFT CITY, Gandhinagar, Taluka & District - Gandhinagar – 382 355 Gujarat, India
Tel: +91 79 6777 2200/01/02/03/04 Fax: +91 79 6777 2205 Email: [email protected]